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You're one step away from building a brand that actually matches your mission.

Build Differentย is a 6-week online course built specifically for NDIS providers and disability sector organisations who are done looking like every other provider on the block - and are ready to do something about it.

What you get

  • 6 modules covering brand strategy, visual identity, messaging, websites, brand implementation and digital marketing

  • 40 lessons with practical exercises you use in your actual organisation
  • Weekly module drops so you implement as you learn - not get overwhelmed with everything at once
  • Weekly live Q&A with Tommy Trout - bring your work in progress, your questions, your stuck points
  • The Studioย - Is DISBRANDED's online community where you get on-demand feedback on your marketing and branding, access to webinars, how-to's and drop-in coaching sessions. This is where you learn how to apply your learnings.ย ย ย ย 
  • Lifetime access to all content and recordings

Who this is for

NDIS providers, disability sector organisations, and sector leaders who know their brand isn't working and want to fix it themselves - without paying agency prices.

No design degree. No marketing background. No agency budget required.

Price includes GST. 14-day refund policy from date of purchase.

Build Different

  1. Module 1 | Brand Strategy: This, then everything else.

    7 lessons
    1. Welcome to Build Different
    2. What is a brand (and what it isn't)
    3. Positioning to stand out in a crowded market
    4. Defining your audience
    5. Your brand principles and personality
    6. Writing your brand statement
    7. Live Q&A โ€” Week 1

  2. Module 2 | Look the Part: Visual Identity That Works

    7 lessons
    1. Why visual identity matters more than you think
    2. Logo design - what works, what doesn't, and why
    3. Colour psychology for the disability sector
    4. Typography how to pick and use fonts
    5. Building your brand style guide
    6. Working with designers (or doing it yourself)
    7. Live Q&A - Week 2

  3. Module 3 | Speak Human: Your Communication Framework

    6 lessons
    1. Why your messaging is probably inconsistent - and how to fix it
    2. Your core messages and how to use them
    3. Tone of voice - finding your brand's personality in words
    4. Writing for your audience
    5. Building your comms playbook
    6. Live Q&A - Week 3

  4. Module 4 | Your Digital Front Door : Websites That Convert

    11 lessons
    1. What your website needs to do (and what it doesn't)
    2. Website structure - pages, flow and user experience
    3. The page-by-page playbook
    4. Writing copy that converts
    5. DIY vs agency vs freelancer - how to choose
    6. Turning visitors into enquiries
    7. SEO basics for NDIS providers
    8. Reviewing and auditing your current site
    9. Live Q&A - Week 4
    10. Building an accessible website
    11. Understanding your participants as users

  5. Module 5 | Make It Stick: Implementing Your Brand

    6 lessons
    1. Creating a brand rollout plan
    2. Updating your touchpoints
    3. Getting your team on board
    4. Brand consistency across platforms
    5. Templates and tools to maintain your brand
    6. Live Q&A - Week 5

  6. Module 6 | Market Without Getting Played: Digital Marketing 101

    7 lessons
    1. The digital marketing landscape - what actually matters
    2. Social media - where to show up and why
    3. Paid ads - when they work and when they're a money pit
    4. How to brief and manage an agency or freelancer
    5. Red flags - how to spot a bad deal before you sign
    6. Building a sustainable digital presence on a small budget
    7. Live Q&A - Week 6 + Course Wrap